Waffly Good Privacy Policy

General Privacy Statement

Your privacy is important to us. This privacy statement explains the personal data Waffly Good processes, how Waffly Good processes it, and for what purposes.

Waffly Good offers a range of products, including fresh-made and pre-packaged products distributed via shipping, delivery, and in-person transactions. References to Waffly Good products in this statement include each of these categories and any others not specified.

This statement applies to the interactions Waffly Good has with you and the Waffly Good products and website listed below.

Personal Data We Collect

Waffly Good collects data from you, through our interactions with you and through our communications. You provide some of this data directly, and we get some of it by collecting data about your interactions, use, and experiences with our products. The data we collect depends on the context of your interactions with Waffly Good and the choices you make, including your privacy settings and the products you purchase. We also obtain data about you from third parties.

You have choices when it comes to the technology you use and the data you share. When we ask you to provide personal data, you can decline. Online purchase of our products requires some personal data to process the transaction. If you choose not to provide data required to complete the transaction, you cannot purchase our products through our online store. Likewise, where we need to collect personal data by law or to enter into or carry out a contract with you, and you do not provide the data, we will not be able to enter into the contract. We will notify you if this is the case at the time. Where providing the data is optional, and you choose not to share personal data, features like personalization that use such data will not work for you.

How We Use Personal Data

Waffly Good uses the data we collect to provide you with rich, interactive experiences. In particular, we use data to:

  • Carry out the transactions you request.
  • Improve and develop our products.
  • Personalize our products and make recommendations.
  • Advertise and market to you, which includes sending promotional communications, targeting advertising, and presenting you with relevant offers.

We also use the data to operate our business, which includes analyzing our performance, meeting our legal obligations, developing our workforce, and doing research.

In carrying out these purposes, we combine data we collect from different contexts or obtain from third parties to give you a more seamless, consistent, and personalized experience, to make informed business decisions, and for other legitimate purposes.

Our processing of personal data for these purposes includes both automated and manual (human) methods of processing. Our automated methods often are related to and supported by our manual methods.

Reasons We Share Personal Data

We share your personal data with your consent or to complete any transaction or provide any product you have requested or authorized. We also share data with Waffly Good-controlled affiliates and subsidiaries; with vendors working on our behalf; when required by law or to respond to legal process; to protect our customers; to protect lives; to maintain the security of our website; and to protect the rights and property of Waffly Good and its customers.


Cookies are small text files placed on your device to store data that can be recalled by a web server in the domain that placed the cookie. This data often consists of a string of numbers and letters that uniquely identifies your computer, but it can contain other information as well. Some cookies are placed by third parties acting on our behalf. We use cookies and similar technologies to store and honor your preferences and settings, enable you to sign-in, combat fraud, analyze how our products perform, and fulfill other legitimate purposes described below.

How We Use Cookies

Waffly Good uses cookies and similar technologies for several purposes, depending on the context or product, including:

  • Storing your preferences and settings. We use cookies to store your preferences and settings on your device, and to enhance your experiences. For example, if you enter your city or postal code during checkout, depending on your settings, we store that data in a cookie so that you will see the relevant local information when you return to the site. Saving your preferences with cookies, such as your preferred language, prevents you from having to set your preferences repeatedly.
  • Sign-in and authentication. We use cookies to authenticate you. When you sign in to our website using your account, we store an encrypted cookie on your device. This cookie allows you to move from page to page within the site without having to sign in again on each page. You can also save your sign-in information so you do not have to sign in each time you return to the site.
  • Security. We use cookies to process information that helps us secure our products, as well as detect fraud and abuse.
  • Storing information you provide to a website. We use cookies to remember information you shared. When you provide information to Waffly Good, such as when you add products to a shopping cart on our website, we store the data in a cookie for the purpose of remembering the information.
  • Social media. Some of our websites include social media cookies, including those that enable users who are signed in to the social media service to share content via that service.
  • Feedback. Waffly Good uses cookies to enable you to provide feedback on a website.
  • Analytics. We use first- and third-party cookies and other identifiers to gather usage and performance data. For example, we use cookies to count the number of unique visitors to a web page or service and to develop other statistics about the operations of our products.
  • Performance. Waffly Good uses cookies to understand and improve how our products perform. For example, we use cookies to gather data that helps with load balancing; this helps ensure that our websites remain up and running.

In addition to the cookies Waffly Good sets when you visit our website, third parties can also set cookies when you visit Waffly Good sites, including companies we hire to provide services on our behalf, such as site analytics, place cookies when you visit our sites.

Waffly Good Account

With a Waffly Good account, you can sign in to our website. Personal data associated with your Waffly Good account includes credentials, name and contact data, and usage data. Signing in to your Waffly Good account enables personalization and consistent experiences across purchases, and enables other features.